Millions of visitors, thousands of destinations, and one key question: how does the tourist experience really begin?
At FITUR, the largest international tourism event, that experience begins long before you walk through the door. It begins with ticket sales, at the entrance, with the first contact between the visitor and the destination. And that’s where Tickamore makes a difference once again.
From January 22 to 26, we will be present at FITUR 2025, in Hall 12, stand 12B25, to demonstrate that the ticket office is no longer just a point of sale, but a strategic driver of the tourist experience.
FITUR: where the future of tourism is decided
FITUR is not just a trade fair. It is the place where markets connect, international agreements are signed, and how tomorrow’s visitors will travel, access, and experience destinations is defined. In a global, digital, and increasingly demanding environment, the way a visitor purchases their ticket can determine the success—or failure—of the entire experience.
At Tickamore, we have been working for years to transform that first contact into a streamlined, intuitive, and frictionless experience, capable of adapting to any type of visitor and destination. FITUR is the perfect setting to share this vision with professionals from around the world.
The visitor at the center: tickets, access, and experience
Today’s visitors want to purchase whenever they want, access without waiting, and feel accompanied by technology, not conditioned by it. Managing ticket sales and access is no longer an operational process: it is a critical point of direct contact with the public.
At our stand, we will show how the reinvented ticket office connects online and physical channels, automates processes, and provides key data to managers, all with a clear objective: to improve the visitor experience from the very first second.
A key launch at Segittur Lab
Tickamore’s innovation will also take center stage at Segittur Lab, with the presentation of a new product on January 22 at 11:50 a.m.
In this workshop, we will reveal a solution that breaks with the traditional concept of the ticket office and adapts it to the reality of today’s tourism: more self-service, more efficiency, and an experience fully aligned with the expectations of the modern visitor. A launch designed for those who want to stay ahead of the curve.
The ticket office is no longer the end of the journey. It is the beginning.
At a global event like FITUR, where tourism is thought of on an international scale, the ticket office becomes a strategic starting point. At Tickamore, we don’t talk about selling tickets, we talk about activating experiences.
We look forward to seeing you at FITUR 2025, Pavilion 12, stand 12B25, and at our Segittur Lab workshop to discover why the reinvention of the ticket office is already here… and why it starts with Tickamore.
